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Our latest strategy Sep 30, 2014
Jun 2,2014
- Send message to Judith (Patrick) read letter
Jun 11-12 window
- Campaign "Simple Letter" (everyone reach out to their AICI friends)
(see below for link)
Aug14,2014
- Campaign "diGuisto-IITTI": using Sylvie's Google+ platform (for giving out S&Gs)
Aug21,2014
- "New IITTI Testing Centres"
announcement about IITTI testing centres in North America
Oct17,2014
- Campaign "IITTI diplomacy": given a courtesy S&Gs copy to
Protocol School of Washington
Oct18,2014
- Campaign "IITTI diplomacy": given a courtesy S&Gs copy to
AICI
Oct23,2014
- Campaign "PayPal" press release
(tell exam candidates they can now use PayPal for direct online payment)
In the works...
- "New IITTI Testing Centres" (Patrick)
announcement about IITTI testing centres around the globe
- Recruit "Associates" as evangelists (Patrick)
- Campaign LinkedIn diplomacy for image consultants
- Campaign LinkedIn diplomacy for HR
- Campaign "IITTI diplomacy": give a courtesy S&Gs copy to
Emily Post, Civility Expert Group (Lew Bayer)
- Campaign "New analytics" press release
(educate people re our new analytics with bar graphs)
Everyone should do:
- LinkedIn (everyone add IITTI director/ambassador title)
- Own website (add IITTI director/ambassador title)
- Own email signature (add IITTI director/ambassador title)
Longer term
- Campaign "Self-Test Tool" video
(educate HR how to set up campaigns for different departments)
- Teleclass (Patrick -- English, Lilian -- Spanish,
Christina / Serena -- Chinese, Thai, and Vietnamese)
- MOOC via Udemy.com (Kimberly?)
- Google+, LinkedIn, Facebook (in this priority)
- AICI CEU webinar (Christina?)
- Article in AICI Global magazine (last one done by
Patrick April 2013)
- Story-telling blog, based on past meeting topics
- News bulletin series (Lynne?)
- Paid slot email blast?
HowTo: add Self-Test button to your web pages, and track results
A simple letter: concept of IITTI
An introduction of the concept of IITTI to our colleagues at AICI. (You can just copy-and-paste the link into your blog, Facebook, etc.)
www.IITTI.org/introAICI
(If you need, our tagline: Setting the Highest Global Standard for Professional Image and Etiquette )
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